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Privacy Policy


Last Updated: 15 September 2026

This Privacy Policy explains how FLORIANA Flowers & Chocolate CO LLC (“FLORIANA”, “we”, “us”, or “our”) collects, uses, stores, and protects personal information when you visit or use our website www.floriana.ae, place an order, contact us, subscribe to our communications, or otherwise interact with our online services.

By using our website, you acknowledge that you have read and understood this Privacy Policy. This Policy should be read together with our Terms & Conditions, Cancellation Policy, and Delivery Terms.

FLORIANA is committed to respecting your privacy and handling your personal information responsibly and in accordance with applicable laws and regulations of the United Arab Emirates, including applicable provisions of Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data.

1. Information We Collect

We may collect different types of information depending on how you interact with FLORIANA.

a) Information You Provide to Us

When you place an order, create an account, contact us, subscribe to our communications, or use certain features of our website, we may collect information including:

  • Full name

  • Email address

  • Telephone/mobile number

  • Billing address

  • Delivery address

  • Recipient's name and contact details

  • Order details and purchase history

  • Delivery instructions and preferences

  • Information provided when contacting our customer service

  • Information submitted through contact, inquiry, workshop, corporate, or other forms

  • Marketing preferences

  • Any other information you voluntarily provide to us

For flower and gift deliveries, some information may relate to the recipient of an order rather than the person placing the order.

You are responsible for ensuring that any information you provide about another person, including a recipient, is provided lawfully and, where required, with their knowledge or consent.

b) Payment Information

Payments made through our website are processed through secure third-party payment providers.

FLORIANA does not intentionally store complete credit or debit card numbers, CVV/security codes, or other complete payment-card credentials on its own systems.

Payment information may be processed directly by our payment service providers in accordance with their own privacy and security policies.

c) Automatically Collected Information

When you visit our website, certain information may be collected automatically, including:

  • IP address

  • Browser type and version

  • Device type

  • Operating system

  • Pages visited

  • Time and duration of visits

  • Referring website or source

  • Website interactions

  • Approximate location information derived from technical data

  • Other technical and usage information

This information helps us understand how visitors use our website, improve website performance, maintain security, and provide a better customer experience.

2. Cookies and Similar Technologies

FLORIANA may use cookies and similar technologies to operate, secure, analyze, and improve our website.

Cookies may be used for purposes including:

  • Remembering items in your shopping cart

  • Maintaining your session

  • Remembering preferences

  • Understanding website traffic and usage

  • Improving website functionality

  • Measuring marketing and advertising performance

  • Providing relevant advertisements and promotions

Some cookies may be placed by third-party service providers that support our website, analytics, advertising, payment, or marketing activities.

You may be able to control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of our website.

3. How We Use Your Information

FLORIANA may use your personal information for legitimate business and operational purposes, including:

  • Processing and fulfilling your orders

  • Arranging delivery of flowers, chocolates, gifts, and other products

  • Contacting you regarding your order

  • Providing order confirmations and delivery updates

  • Responding to customer inquiries and requests

  • Processing payments and refunds

  • Managing customer accounts

  • Providing customer support

  • Improving our website, products, and services

  • Understanding customer preferences and purchasing patterns

  • Preventing fraud, misuse, and unauthorized activity

  • Maintaining website and information security

  • Sending promotional communications where permitted and in accordance with your preferences

  • Conducting marketing, advertising, and remarketing activities

  • Managing loyalty, promotional, referral, or rewards programs

  • Complying with legal, regulatory, accounting, and tax requirements

  • Protecting the rights, property, safety, and security of FLORIANA, our customers, employees, and third parties

4. Marketing Communications

If you choose to subscribe to FLORIANA's marketing communications, we may contact you by email, SMS, WhatsApp, telephone, or other permitted communication channels regarding:

  • New products

  • Special offers

  • Seasonal collections

  • Promotions and discounts

  • Floral workshops

  • Events

  • Corporate gifting

  • Other FLORIANA products and services

You may unsubscribe from promotional communications at any time by using the unsubscribe option included in the communication or by contacting us.

Please note that even if you opt out of marketing communications, we may still send you essential service-related communications, such as order confirmations, delivery updates, payment notifications, or important information relating to your transactions.

5. Sharing of Personal Information

FLORIANA does not sell or rent your personal information to third parties.

We may, however, share personal information with trusted third parties where reasonably necessary to operate our business and provide our services.

These parties may include:

Delivery and Logistics Providers

We may share necessary delivery information, such as the recipient's name, telephone number, address, and delivery instructions, with delivery partners to fulfill your order.

Payment Service Providers

Payment-related information may be processed by third-party payment providers to authorize and complete transactions and process refunds.

Technology and Service Providers

We may use third-party providers for services such as:

  • Website hosting and e-commerce

  • Payment processing

  • Customer communication

  • Email and SMS marketing

  • Analytics

  • Customer reviews

  • Loyalty and referral programs

  • Accounting and invoicing

  • Fraud prevention

  • IT and security services

These providers may process information on our behalf and are expected to handle such information in accordance with applicable requirements.

Legal and Regulatory Requirements

We may disclose personal information where reasonably necessary to:

  • Comply with applicable laws or regulations

  • Respond to lawful requests from governmental authorities, courts, or law enforcement

  • Protect our legal rights

  • Prevent fraud or unlawful activity

  • Enforce our Terms & Conditions or other policies

  • Protect the safety and security of our customers, employees, or business

Business Transfers

If FLORIANA is involved in a merger, acquisition, restructuring, sale of assets, financing, or similar corporate transaction, personal information may be transferred as part of that transaction, subject to applicable legal requirements.

6. International Data Transfers

Some of our third-party service providers may process or store information outside the United Arab Emirates.

Where personal information is transferred outside the UAE, FLORIANA will take reasonable steps to ensure that such transfers are handled in accordance with applicable UAE data protection requirements and appropriate safeguards.

7. Data Security

FLORIANA takes reasonable technical and organizational measures to protect personal information against unauthorized access, alteration, disclosure, loss, misuse, or destruction.

However, no method of transmission over the internet or electronic storage system can be guaranteed to be completely secure. Therefore, while we take reasonable precautions to protect your information, we cannot guarantee absolute security.

8. Data Retention

FLORIANA retains personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:

  • Complete transactions and provide services

  • Maintain business and accounting records

  • Resolve disputes

  • Prevent fraud

  • Comply with legal, tax, accounting, and regulatory obligations

  • Enforce our agreements

  • Protect our legitimate business interests

When personal information is no longer required, we may securely delete, anonymize, or otherwise dispose of it in accordance with applicable requirements.

9. Your Privacy Rights

Subject to applicable UAE law and any applicable conditions or exceptions, you may have rights relating to your personal information, including the right to:

  • Request access to personal information we hold about you

  • Request correction or updating of inaccurate or incomplete information

  • Request deletion of personal information where legally applicable

  • Request restriction of certain processing activities where legally applicable

  • Object to certain uses of your personal information where legally applicable

  • Withdraw consent where processing is based on consent

  • Request information regarding how your personal information is processed

Requests relating to your personal information should be submitted using the contact details provided below.

We may need to verify your identity before processing certain requests in order to protect your information and prevent unauthorized access.

10. Children's Privacy

Our website and services are not intended to knowingly collect personal information from children under the age of 18.

We do not knowingly request or collect personal information from children under 18 through our website.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can take appropriate steps.

11. Third-Party Websites and Services

Our website may contain links to third-party websites, applications, social media platforms, or services.

FLORIANA is not responsible for the privacy practices, security, content, or policies of third-party websites or services.

We encourage you to review the privacy policies of third parties before providing them with personal information.

12. Social Media

FLORIANA may operate or maintain accounts on third-party social media platforms.

If you interact with FLORIANA through social media, the information you provide may also be processed by the relevant social media platform according to its own privacy policy and terms.

13. Changes to This Privacy Policy

FLORIANA may update this Privacy Policy from time to time to reflect changes in our services, technology, business practices, or applicable legal and regulatory requirements.

Any updated version will be published on this page with an updated “Last Updated” date.

Changes will become effective when posted on our website unless otherwise stated.

We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have questions about this Privacy Policy, wish to exercise an applicable privacy right, or have concerns about how your personal information is handled, please contact FLORIANA:

FLORIANA Flowers & Chocolate CO LLC

The Mall, Jumeirah Street, Shop 12

Umm Suqeim 3, Jumeirah Street

Dubai, United Arab Emirates

Website: www.floriana.ae

Email: info@floriana.ae

We will review and respond to privacy-related requests within a reasonable period and in accordance with applicable law.

By using www.floriana.ae, you acknowledge that you have read and understood this Privacy Policy.